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When Wear Now

When Wear Now is a fashion and lifestyle blog based out of Chicago created by Brittany Hinrichs.  The blog focuses on being as transparent and honest as possible, with unique posts and great advice.  At the blog, I was a intern in both everyday tasks and graphic design tasks.  Initially, I started with creating content for social media purposes, alongside tasks such as communicating with companies and other bloggers, attending events, aiding in contenting creation and ideas, and research. Shortly into my time as an intern the blog began the process of rebranding (and is currently in the process of rebranding again). With this, I helped in all aspects of creating the visual flats that we would hand over to a web designer to implement.  With the rebrand came a relaunch party, which I created invitations, marketing materials, a media kit, and signage for.

After interning, I stayed with the blog as an assistant.  Today I still continuously do work with Brittany for the blog.  Currently, we are on the second round of rebranding. To date we've worked to create a new logo, color scheme, and overall aesthetic. 

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